Case Study

Hipcamp

A contribution to the Hipcamp mobile experience on iOS and Android, designed for outdoor travel discovery across major mobile platforms.

Quick Overview

Mobile Application

An iOS and Android mobile contribution in the travel sector, representative of our work on consumer mobile products with heavy discovery and media.

The Problem

What needed to be fixed.

Outdoor travel discovery is different from hotel booking — people browse in bursts, often near the edge of cell coverage, and need to trust that a campsite looks like its photos. A mobile app for this job has to handle imagery-heavy discovery, location-aware browsing, and booking with equal weight. The experience had to feel like a travel product, not a form.

What We Did

How we tackled it.

We contributed to Hipcamp's iOS and Android experience, focused on smooth discovery, strong imagery, and flows that hold up on weak mobile data in rural areas. Native components handle the interactive parts — maps, galleries, booking — so the app stays responsive even when the network doesn't. The design keeps the outdoor feel of the brand without sacrificing the tight UX mobile commerce requires.

How We Built It

The approach and structure we used.

Here's how we thought about the implementation, the choices we made, and how we delivered it—without sharing anything that would compromise client privacy.

01

Approach 1

Built core discovery flows with native iOS and Android components for smooth, platform-correct interaction.

02

Approach 2

Optimized imagery and data loading so the app works in places with spotty rural coverage.

03

Approach 3

Tuned the booking flow to be completable in a few taps, without abandoning the travel-inspiration feel.

04

Approach 4

Kept shared logic cleanly separated so iOS and Android stayed in sync as features shipped.

The Stack

Tools and platforms we used.

iOSAndroid
The Results

What this created for the business.

  • Discovery feels fast and photo-led, matching how people actually browse outdoor travel.
  • The booking flow closes quickly even on weaker mobile networks.
  • iOS and Android stay feature-aligned without parallel rebuilds on each change.
About the Metrics

We share what matters, keeping the sensitive details private.

Platform metrics stay with Hipcamp, but the app experience improved in the specific conditions its audience actually uses it — mobile, outdoors, sometimes offline.